Monetizing the Blogosphere

Jason Calacanis and Brian Alvey from Weblogs, Inc. hosted a panel about how to make money blogging. Someone took the trouble to type up a transcript, and if you have any interest in blogging or journalism – especially as a career – you’ll find it a very interesting read. Calacanis, who did most of the talking, sounds a bit like Quentin Tarantino. If you keep that in mind, you’ll find the transcript even more amusing.

An important point: Calacanis estimates that a good-to-great blog requires 5-25 posts a day, taking 4-8 hours. Not trivial. It also targets one subject and/or has a significant following, so for the time being (and the foreseeable future) won’t allow me to quit my day job.

Web resources from the discussion:

bOINGbOING – former cyberpunk magazine turned kick ass weblog
engadget – a gadget weblog under the Weblogs, Inc. umbrella
the social software weblog – another Weblogs, Inc. site
gawker – a weblog that?s famous for some reason (one of those NYC invented celebrity things?)
Feed Burner – a site for managing/manipulating RSS feeds. I seem to recall a negative connotation to it, like it can be unethically used to publish someone’s content without giving them proper credit.